Responsibilities
- Planning & production of customer case studies, white papers, and other content tailored to customer needs
- Event planning and management for new and existing clients
- Planning and implementation of company website and external media exposure
- Management and preparation of materials for external events
- KPI design and ROI reporting for various measures
Qualifications
Must
- At least 3 years of working experience in B2B marketing
- Basic understanding of B2C marketing and CRM domain
- Basic understanding of IT, SaaS business, ABM, lead nurturing, etc.
- Experience in creating content such as customer case studies, white papers, etc.
- Experience in planning and organizing venue-based events
- Experience collaborating on projects with related departments that differ from the mission
- Multi-tasking skills to work on multiple projects with simultaneous changes
Welcome
- Experience in website traffic analysis, planning, and operations
- Basic Wordpress, Hubspot, and GA4 operating skills
- Experience working with external vendors/partners to create content and manage events
- Good command of English at a conversational level to communicate with a global team
We are looking for:
- Good communication skills with the ability to build relationships with other departments with different interests.
- Able to work proactively with others to understand the objectives, think through the necessary processes, and work with others to achieve them.
- Creativity and ingenuity to maximize results within limited time and resources.
- Able to adapt quickly to new processes and tools.
About the Company
Where relationships take root. The Marigold approach to Relationship Marketing stands alone in a world of one-size-fits all marketing technology companies. Our solutions are designed for your specific size, industry, and maturity, giving you the technology and expertise you need to grow the relationships that grow your business, from customer acquisition to engagement to loyalty. And, with a team of strategists that provide insights into what’s working, what’s not, and what’s changing in your industry, you’re able to maximize ROI every step of the way.
Great marketing isn’t just about conversion, but true connection. Learn why 40,000 businesses around the world trust Marigold to be the firm foundation they need to help relationships take root.