Jobs / Head of Marketing
Jobs at Mercari

Head of Marketing

Mercari Tokyo
Language
EN: business
JP: business
Salary
Employment Type
Full time

Job Description

Team’s Mission / Work Responsibilities

As CMO of Mercari Group’s fintech business, you will drive strategy and execution with the aim of achieving massive growth.

You will be responsible for supervising a wide range of marketing initiatives—from the planning of media initiatives such as digital ads and television commercials, to collaborative promotions with our merchants, to user-facing initiatives for Mercari users—and contributing to further business growth for Merpay.

In addition, you will also be expected to maintain a holistic view of synergy across Mercari Group, planning and executing marketing initiatives that involve the group as a whole.

(Learn more about Mercari's mission and values here.)


Responsibilities

  • Advancing initiatives in collaboration with product, design, sales, engineering, and other divisions
  • Defining and managing the marketing budget
  • Planning and executing marketing strategies for new services within Merpay and Mercoin

Unique and Bold Challenges

Merpay visualizes credit information using transaction data from Mercari, and continues to launch various new services with the aim of using credit to create a society in which people can enjoy the things they love.

  • To achieve disruptive business growth within the rapidly changing fintech industry, we must carry out a variety of marketing initiatives, from the planning of campaigns and media initiatives such as digital ads and television commercials, to collaborative promotions with our merchants, to user-facing initiatives for Mercari users. This role comes with a wide range of responsibilities, but for those with an active desire to grow and broaden their knowledge and expertise, it is also an environment in which you can take on bold challenges.
  • As an organization, we look to further advance inclusion and diversity throughout the group as a whole and foster an environment in which members of all different backgrounds can thrive.

Qualifications

Required Qualifications

  • Shared understanding and belief in our company’s mission and values
  • Experience in B2C marketing
  • Experience building comprehensive marketing strategies
  • Experience working collaboratively with various roles, such as product managers, engineers, and designers

Preferred Qualifications

  • Marketing experience at a fintech-related business
  • Experience working in an English-speaking environment

About the Company

Our Mission

Mercari is a Japan-based company with the mission of “creating value in a global marketplace where anyone can buy & sell.” Having continuously worked toward this goal since our founding in 2013, we are now transforming from a startup into a global player. While this transformation brings its own specific set of challenges, we believe that solving them one after another will allow us to fully achieve our mission. Are you interested in working together to take on these exciting challenges?

Our Culture

Mercari’s culture has been central to the company since our founding, with the three core values of Go Bold, All for One, and Be a Pro. In addition, the “Trust & Openness” value was introduced to embody our culture of mutual trust, where information remains transparent and rules are kept to a minimum. Regardless of how big Mercari gets, our culture is essential to achieving our mission and will be promoted throughout our organization.

Screening Criteria

  • Go Bold: Capable of taking on bold challenges and learning from mistakes
  • All for One: Capable of taking initiative to think and act in a way that serves our users, the team, and the success of the business
  • Be a Pro: Takes ownership of their duties and puts in the work to perform at their best
  • Enjoys thoroughly examining the basis of issues and is not bound by existing ideas
  • Strives to remain aware of their own biases, understand users’ needs, and act flexibly
  • Possesses a curiosity and desire to continuously learn about new topics broadly and deeply

 (See this page for details.)

Language Requirements

  • Japanese: Proficient (CEFR - C1)
  • English: Independent (CEFR - B2) preferred

Click here for more information about CEFR.

Working Conditions

Employment Status

Full-time

  • Probationary period: First 3 months after joining the company. (During this period your contract conditions will be the same as that of a permanent employee.)

Office

Roppongi

  • Smoking is prohibited within our offices
  • Mercari has introduced a work style policy called “Your Choice.” Each member is free to choose whether they want to work in the office or work fully remote. *Exceptions made for certain kinds of work.

Work Hours

  • Full flextime (no “core time” or “flex time”)
    *Does not apply to all positions

Holidays

  • Two days off per week (as well as national holidays, New Year's break, etc.)
  • Paid leave, congratulatory and bereavement leave, relax days, sick leave

Salary

  • Annual salary paid in 12 monthly installments (including fixed overtime allowance)
  • Based on skills, experience, and abilities
  • Reviewed twice a year

Benefits

  • Complete health and social insurance
  • Incentive program
  • Support systems, including those that benefit the employee’s family members
    *See this page for details.

Support