Marketing Manager

Job Description

We are a high-growth SaaS software company operating in the dynamic and rapidly evolving Customer Data Platform (CDP) space. Our cutting-edge technology empowers businesses to harness the power of customer data, enabling personalized and data-driven marketing strategies. 

Treasure Data’s mission is to bring all customer data together for a single, actionable view of the customer. 

We’re here to help harness and analyze the information needed to create a data-driven enterprise. Our enterprise Customer Data Platform (CDP) helps companies harness and analyze the information needed to create a data-driven enterprise. We help bring all customer data together for a single, actionable view of their customers. Only Treasure Data can handle the scale, security, and complexity required by a global enterprise in a way that empowers business decision-makers to deliver a superior customer experience and creates a unique competitive advantage. We empower companies to better know their customers, engage in meaningful ways along the entire customer journey, measure success and grow their business.

We’re looking for an experienced Marketing Manager who’s passionate and knowledgeable to digital engagement with messaging and contents strategy. As part of our fast-moving marketing team, we will depend on you to spearhead our message & contents strategy to deliver our business value, demand generation in digital marketing to accelerate contact coverage and healthy digital inbound for pipelines.

Responsibilities

• Build an end-to-end message and contents strategy and framework from demand generation to the successful stage after on-boarding our solution
• Lead planning and generate high impact contents (e.x. customer testimonial, analyst white paper, movies…etc) to change the perception of target audience and drive their next action in digital by utilizing global contents and generate original contents
• Have leadership to drive digital marketing to generate inbound for pipeline and accelerate contact coverage by utilize data, digital ad, media syndication, long contents, SEO with content’s strategy
• Use appropriate interpersonal styles and communication methods to influence and build effective relationships with business partners (including peers, ADR, sales team, CS teams, external vendors, partners, medias…etc)
• Hold regular reporting with ADR and sales team, CS team
• Manage multiple projects and programs simultaneously, under the direction of the head of marketing, highly ensuring engagement with our business target and customers

Qualifications

• Bachelor’s Degree or equivalent experience
• 3-5 years of experience in B2B business in technology or the software industry
• Also experienced integrated marketing communication especially digital marketing in B2B business
• Understand the business process of lead management of Saas business
• Product marketing experience is a plus
• Martech business experience is a plus 
• Business English communication skill
• Negotiation and facilitation skill among several stakeholders and medias
• Excellent communication and data analytical skills
• Technical experience with marketing tools like Google analytics, search console, adobe analytics, MA…etc
• Technical experience of common business technology like Salesforce, Tableau etc.. is a plus

About the Company

Who We Are

Treasure Data employees are enthusiastic, data-driven and customer-obsessed. Our actions reflect our values of honesty, reliability, openness and humility. Treasure Data moved to the hybrid work in May 2023 and is committed to ensuring it remains agile to accommodate shifting preferences of its workforce. While we are not working shoulder-to-shoulder, we still work side-by-side, finding unique ways to connect and create together while also respecting each other’s life priorities outside of work. We offer competitive salary and benefits and named one of the 2021 Best Places to Work. Treasure Data is an equal opportunity employer dedicated to building an inclusive and diverse workforce. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

What We Do

Treasure Data is the only enterprise Customer Data Platform (CDP) that harmonizes an organization’s data, insights, and engagement technology stacks to drive relevant, real-time customer experiences throughout the entire customer journey. Treasure Data helps brands give millions of customers and prospects the feeling that each is the one and only. With its ability to create true, unified views of each individual, Treasure Data CDP is central for enterprises who want to know who is ready to buy, plus when and how to drive them to convert. Flexible, tech-agnostic and infinitely scalable, Treasure Data provides fast time to value even in the most complex environments.