Product Marketing Manager

Responsibilities

• Business Development
  • Identify new market segments, partners or business opportunity
  • Identify trends to develop, deploy and sustain Programs for growth. This could be for specific end user group, Segment, specific products or any other area. The key focus is to bring new avenues of sustainable growth
  • Conduct market research and analysis – Using available research as available and at the same time being able to conduct primary research directly with the Customers, Consultants and partners via “Voice of Customer” sessions
  • Develop and execute business plans for the allocated activity, market segment, products or partners
  • Understand customers needs by working with internal teams and gathering of information from external sources including directly working customers and partners
  • Drive the business plans with the regional segment, Enterprise, channel sales and marketing teams
  • Diligently track results and progress of business plans
  • Provide advice to local teams on the GTM strategies and new business development
• Product & Program Management
  • Work with Line of Business (LoB) and Regional Product Managers
  • Participate in and provide inputs for product development to meet the country needs
  • Manage and provide necessary sales tools to partners
  • Develop local programs to meet quarterly and annual business objectives
  • Work with sales team, service team and offer & BD marketing team to execute the programs
• Business Reporting
  • Work with Regional Business Development teams for timely submission of business development activities and progress report
  • Work with local offer & BD marketing team and Sales team to drive marketing plans
  • Design the marketing mix with marketing team so as to achieve the marketing objectives of the identified product portfolio
  • Understand the competitive landscape and develop local strategies to beat competition
  • Support marketing activities to drive key campaigns and product messaging to the identified market segment
• Sales & Marketing Support and Execution
  • Support and execute country/regional sales and marketing events and activities

Who will you report to?

• Business Development Director, Secure Power Japan

Qualifications

• At least 5 years working experience in the IT /Data center / Industrial Infrastructure industry, preferably related to Business Development
• 4 P’s of Marketing – Product, Promotion, Pricing and Place (Distribution and Go to Market)
• Thorough understanding of product positioning, pricing structure, product launch and transition and competitive analysis
• Strong Presentation skills especially with wider audience
• Should be able to show cases of having developed new Businesses developed individually (preferred) or with primary responsibility from scratch where the person was the Primary driver
• Excellent written and oral business communication skills in both Japanese and English
• Bachelor’s Degree or equivalent (Engineering or Science an advantage), M Tech / MBA (Marketing) preferred

About the Company

Schneider Electric's purpose is to empower all to make the most of our energy and resources, bridging progress and sustainability for all. We call this Life Is On.

Our mission is to be your digital partner for Sustainability and Efficiency.

We drive digital transformation by integrating world-leading process and energy technologies, end-point to cloud connecting products, controls, software and services, across the entire lifecycle, enabling integrated company management, for homes, buildings, data centers, infrastructure and industries.

We are the most local of global companies. We are advocates of open standards and partnership ecosystems that are passionate about our shared Meaningful Purpose, Inclusive and Empowered values.

Recognized as the world’s most sustainable company in 2021 by Corporate Knights Global 100 Index.

Looking to make an IMPACT with your career?

When you are thinking about joining a new team, culture matters. At Schneider Electric, our values and behaviors are the foundation for creating a great culture to support business success. We believe that our IMPACT values – Inclusion, Mastery, Purpose, Action, Curiosity, Teamwork – starts with us.

IMPACT is also your invitation to join Schneider Electric where you can contribute to turning sustainability ambition into actions, no matter what role you play. It is a call to connect your career with the ambition of achieving a more resilient, efficient, and sustainable world.

We are looking for IMPACT Makers; exceptional people who turn sustainability ambitions into actions at the intersection of automation, electrification, and digitization. We celebrate IMPACT Makers and believe everyone has the potential to be one.

Become an IMPACT Maker with Schneider Electric – apply today!

€36 billion global revenue
+13% organic growth
150 000+ employees in 100+ countries
#1 on the Global 100 World’s most sustainable corporations