デザイナー / Designer

Job Description

The Designer in Japan is responsible for creating visually compelling and localized digital content that supports client growth across online marketplaces and e-commerce platforms. This role owns the creative strategy for Amazon, Rakuten, and Shopify, ensuring brand consistency and visual excellence tailored to the Japanese market. Working closely with the E-commerce and Marketing teams, the Designer develops and optimizes creatives for product listings, campaigns, social media, and promotional initiatives to drive engagement and sales. The position also involves supporting occasional offline design projects as needed.

Responsibilities

• Creative Ownership: Lead the creative process for client brands across Amazon, Rakuten, and Shopify, ensuring designs align with campaign goals, brand identity, and platform requirements.
• Design Execution: Create and optimize banners, product images, and campaign visuals that meet brand standards and drive higher conversion rates.
• Localization: Adapt global brand visuals to fit Japanese consumer preferences and cultural context.
• Collaboration: Work with E-commerce and Marketing Managers to deliver on-brand creatives for campaigns, ads, and promotions — always meeting platform or client deadlines.
• Data Awareness: Use performance data and insights to refine visuals and improve design impact on conversion and engagement.
• Global Coordination: Collaborate with global creative teams to align on brand direction and design consistency.
• Ad-hoc Support: Assist with offline or cross-departmental creative requests as needed.

Qualifications

【Required】

• 2+ years of experience in digital or e-commerce design in Japan
• Hands-on proficiency withAdobe illustrator,Figma and Adobe Photoshop
• Ability to balance creativity with business goals, designing with conversion and performance metrics in mind
• Experience adapting and localizing global brand creatives for the Japanese market
• Native or very fluent level of Japanese, and ability to understand written English (emails, briefs, brand guidelines)
• Strong sense of ownership and project management skills, able to meet tight client and marketplace deadlines

【Preferred】

• Experience collaborating with Marketing and E-commerce teams on campaign creatives
• Strong understanding of design requirements for Amazon, Rakuten, and Shopify
• Familiarity with digital advertising formats (Meta Ads, Google Ads, etc.) and social media design standards
• Understanding of UI/UX principles and how design impacts conversion and user experience
• Knowledge of motion graphics or basic video editing
• Experience working with global brand guidelines or within international creative teams
• Basic understanding of HTML, CSS, or JavaScript for e-commerce or landing page design

【Ideal Candidate Profile】

• A creative and analytical thinker who understands how design influences sales and user engagement
• Confident taking ownership of visual direction while adapting to brand and platform requirements
• Comfortable using data and feedback to refine creatives and improve conversion performance
• Collaborative and communicative — able to work closely with marketing, e-commerce, and global teams
• Proactive and adaptable, thriving in a fast-changing and sometimes ambiguous environment

【What You’ll Gain】

• Learn how creative design drives traffic, conversion, and sales performance across major e-commerce platforms
• Build a deep understanding of how the Japanese e-commerce ecosystem works, from campaign planning to execution
• Gain exposure to data-driven decision making, learning how to evaluate and refine creatives based on actual performance results
• Experience a high level of creative independence, with the freedom to propose ideas and implement new approaches
• Collaborate with global teams and learn best practices from other APAC markets and industries
• Grow into a commercially minded creative professional who connects design decisions with business outcomes

About the Company

WPIC Marketing + Technologies is a leading APAC e-commerce and technology consultancy. We help global brands succeed in Japan and Asia through data, analytics, e-commerce solutions, warehousing and logistics, and essential support services. With over 400 staff across 9 cities worldwide, we provide end-to-end market entry and growth solutions.

【Work Conditions】

• Employment type: Full-time, permanent
• Location: Tokyo 23 wards (office-based, with potential for partial remote work)
• Working hours: 9:00 am – 6:00 pm (flexible time system)
• Holidays: Saturdays, Sundays, national holidays, year-end/New Year
• Salary: Negotiable (based on experience and skills)
• Benefits: Social insurance, company laptop, commuting expenses covered
• Probation Period: 6 months (employment will be under a fixed-term contract during this period)